Case Study #1

Service

Market: Bulgaria

Revolutionising interior design lead generation with Facebook funnels

Driving Client Acquisition and Brand Growth through Strategically Developed Facebook Ads

Facebook Funnels | Visionary Method | Facebook Ads | Google tag manager

The Challenge

NH Design Studio struggled with generating a consistent pipeline of leads and had difficulty finding clients online. Previously, their client base grew primarily through word-of-mouth referrals. Additionally, NH Design Studio had never run ads on Meta platforms, starting from scratch, despite having a well-developed social media presence.

Our Solution

We implemented a comprehensive funnel structure on Facebook, strategically targeting the exact audience with well-crafted ads that directed potential clients to the designer’s website. We focused on capturing high-quality traffic through special custom events. Following this, we created custom audiences and targeted them at the bottom of the funnel to convert them into potential clients. This was achieved by encouraging them to complete a detailed form about their design needs and project specifics.

The Impact

Our efforts resulted in over 37 leads within just 40 days of starting our collaboration. The standout statistic of this strategy was not just the number of leads but the rapid acquisition rate. Additionally, the click-through rate (CTR) was 3.19%, surpassing industry averages and significantly boosting brand visibility and engagement.